A Brief Introduction to Owned By All (OBA)
We find ourselves standing at the crossroads of unprecedented challenges. The natural world faces devastation, and our societies grapple with the weight of extreme inequality and extreme concentration of power. The very fabric of our global community is puppeted by the strings of extreme power and influence, concentrated in the hands of an elite few with little to no democratic accountability.
As we hurtle toward an era dominated by artificial intelligence and robotics, the chasm of inequality will inevitably widen further ushering in an era of unchallenged dominance of a tiny minority who bask in extreme wealth, against the controlled poverty of the masses.
Enter Owned By All (OBA), a revolutionary concept that manifests a vision of a world unshackled from the chains of inequality and driven by shared prosperity. OBA emerges as a response to the perils of the present and a beacon guiding us toward a future where power, wealth, and decision-making are democratically distributed among all individuals.
What is Owned By All?
Owned By All is the world’s first company owned by everyone, everywhere. You are not required to do anything to own it. When you are born you gain an equal share, when you die, your share ceases to exist. Anyone, anywhere is free to register online, and each year, have an equal say in how the company is controlled and how to re-distribute 100% of its profits to making the world a better place to live.
OBA’s corporate structure extends beyond one company. Whilst OBA is owned by everyone, it trades through a network of subsidiary companies for which it is a shareholder. Each individual company under OBA shares ownership with private individuals, each of which maintain their own independent operation and private profit incentive, meaning that OBA can scale to own shares in an unlimited number of companies all over the globe. Each partnering company can utilise the ‘OBA’ brand alongside their own, empowering consumers to identify business which puts profits back to them.
OBA Net
The architecture of OBA also includes the creation of an innovative internet based network known as OBA Net. This digital ecosystem, powered by cutting-edge technology, serves as the backbone for OBA’s global reach allowing users to shop with OBA partnering companies as well as access a suite of innovative features and empowerment tools. OBA Net is not just a platform; it’s a pathway to empowerment, allowing consumers and entrepreneurs from any corner of the globe to join the OBA movement.
Anyone, anywhere will soon be able to become an OBA partnering company. Through OBA Net, entrepreneurs can begin the application process, which seamlessly assisted by AI, ensures a frictionless onboarding experience, enabling the potential for thousands of new OBA businesses to start launching within months. Then enter the OBA Crowdfunding Platform and also the OBA Investment Fund to provide a financial launching pad for aspiring business partners.
What sets OBA apart in the economic landscape is its commitment to democratic profit redistribution. While traditional models concentrate wealth in the hands of a privileged few, OBA envisions a world where every individual involved in the OBA ecosystem shares in the collective success. This isn’t just a shift in economic dynamics; it’s a revolutionary approach to wealth distribution that addresses the root causes of global inequality. Using the OBA Net platform, users will be able to receive an equal share of profits produced for OBA, and vote how to re-distribute them via a ‘Good Causes Marketplace’.
Creative Destruction
Throughout history, consumers have always held a latent, yet formidable power in shaping the economic landscape. However, this potential has often gone unrealized due to the absence of concerted, collective action. Imagine a world where consumers truly grasp the might of their choices and decide to reject the status quo and choose companies that empower them and prioritise their collective well-being. The implications are profound.
Enter ‘Creative Destruction’, a concept championed by economist Joseph Schumpeter, which refers to the dynamic and transformative process through which innovation, entrepreneurship, and technological progress continually reshape and rejuvenate an economy.
According to Schumpeter, this process involves the continual replacement of outdated or inefficient products, services, and business models with newer, more innovative ones. Creative Destruction is driven by the dynamic forces of technological progress, competition, and entrepreneurial ventures.
Examples of Creative Destruction in action include the rise and fall of companies due to innovative disruption. Here are a couple of notable examples:
Apple vs. Nokia
Old Model (Nokia): Nokia was once the leader in mobile phones, with a focus on traditional cell phones.
Disruption (Apple): Apple introduced the iPhone, a smartphone that combined various functions in one device, revolutionising the mobile phone industry.
Outcome: Nokia struggled to compete in the smartphone era and eventually lost its dominance, while Apple became a technology giant.
Netflix vs. Blockbuster
Old Model (Blockbuster): Blockbuster, with its chain of video rental stores, was the dominant force in the movie rental industry.
Disruption (Netflix): Netflix introduced a subscription-based model for DVD-by-mail rentals, eliminating the need for physical stores. Later, it revolutionised the industry again by shifting to streaming services.
Outcome: Blockbuster, unable to adapt quickly, faced bankruptcy, while Netflix became the leading streaming service globally.
These examples illustrate how companies that fail to adapt to technological and market shifts can be replaced by innovative competitors, leading to a transformation in the industry landscape. Creative Destruction, in these instances, highlights how new, models can displace established but less adaptable or favourable structures.
In essence, the term highlights the disruptive nature of innovation, which not only creates new opportunities but also renders existing economic structures obsolete. It is a fundamental aspect of capitalism, where the old gives way to the new, leading to improved efficiency, productivity, and economic growth. Creative Destruction is seen as a driving force behind the evolution and progress of market economies.
Easy to imagine, if you try…
If consumers, en masse, opt for businesses like Owned By All (OBA) that champion shared ownership, sustainability, and democratic profit redistribution, over companies which give nothing back; the world could undergo a radical transformation. The dormant power of consumers, when harnessed through informed and purposeful choices, becomes a force capable of reshaping industries, challenging established norms, and steering the global economy toward a future defined by equity, empowerment, and shared prosperity.
Meet Shane
Shane Appleyard, author of ‘Creative Destruction: the Plan to Save Our Planet’ and the visionary founder of OBA, stands at the helm of this movement. With over 20 years of business experience, he has crafted not just a business model but a transformative ideology. Shane has single-handedly built OBA Net and a number of new OBA businesses to lead by example. The journey begins now, with a soft launch of OBA partner businesses, the creation of an entrepreneurial network and the development of OBA businesses by talented minds from Peterborough and surrounding areas.
As Shane gears up for the full launch, ‘OBA: The Documentary’ (working title) will be following the journey of him and OBA business partners for the next 3-5 years and beyond. Viewers will soon be able to watch from behind the scenes of the exciting initiatives, secret weapons, unexpected twists and boundless creativity that has been born from 20 years of planning a revolutionary movement.
In essence, Owned By All is more than a business model; it’s a declaration that a better world is not just possible but within our collective grasp. OBA, Shane Appleyard, OBA Net, and the principles of democratic profit redistribution and creative destruction converge in a symphony that heralds a future where empowerment, sustainability, and shared well-being flourish on a global scale.
This is the beginning of a movement that will span decades and exist for as long as it empowers all. OBA is a call to arms for all who envision a world where everyone is not just a participant but an owner in the journey toward progress, democratic accountability and shared prosperity.
8 thoughts on “A Brief Introduction to Owned By All (OBA)”
Comments are closed.